Commercial Partnerships

Red Bull has grown a unique and aspirational brand that is now in over 160 countries. Red Bull is known for developing unique consumer engagement activities. Activities that inspire, fascinate and generate word of mouth, leading to a wide range of properties and a 360 global degree media business.

The Red Bull Media House offers opportunities to tap into Red Bull’s powerful network to spread the word about your brand. Benefit from an innovative portfolio of assets, with worldwide reach and direct access to our fans – on site, on air, online and in print.

Brand partnership opportunities:

Integration and development of content:
Become an organic part of our premium content productions, which are produced in a wide range of different formats for a variety of audiences. Leverage our production capabilities, unique events and brand ambassadors, and create bespoke content for your brand.

Integration into our global event series: Our global events generate huge media exposure and spectator numbers and we can leverage other Red Bull channels to drive consumer awareness and engagement. Become an official event partner, where we will work closely with you to understand your brand objectives and develop tailor-made marketing ideas around these unique global events.

Integration into our media channels: Partners can tap into our extensive, high engagement media channels including social media, print, and TV, reaching a wide range of diverse audiences globally in a credible way.

The Red Bull Media House wants to develop partnerships with the right brands, creating fully integrated marketing propositions leveraging the Red Bull brand and media assets, to meet our partner brand objectives.

Closer Look

Closer Look

Content Partnership with Microsoft

The documentary series “Game Quest” takes a look behind the scenes of game development on the search for tomorrow’s next multiplayer hit.

Channel Partnership with Electronic Arts

Promotion of the snowboard game “SSX” on our digital media channels (website, YouTube, Facebook, Twitter) as well as in Red Bulletin, all with our partner Electronic Arts.

Event Partnership with DHL

360-degree integration of DHL as the “Official Logistics Partner” of the Red Bull X-Fighters 2012.